An Introduction to 3D, X3D and Atmosphere
September 16, 2002
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3D on the Web is one of those technologies that everybody knows
will soon be massively successful, but never is. Maybe the
introduction of Adobe Atmosphere and the new X3D protocol to
replace VRML will be the triggers for a big rise in popularity.
But don't hold your breath.
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What is 3D on the Web? How can anybody possibly manage to get a
three-dimensional effect on a Web page through a crudely-pixellated
two-dimensional screen? The answer, of course, is that they don't.
There are two meanings for 3D on the Web, and neither comes very
close to the old-fashioned idea of 3D found in movie theatres,
where special spectacles and colored double-vision shadows give
our eyes the illusion of real three-dimensional objects.
The first of the two meanings for the Web is boosting perspective
and shadow on manufactured graphics to make them look more
three-dimensional, more like real photographs, or exaggeratedly
three-dimensional to go beyond the perspective and shadow found
in genuine pictures.
Graphics programs like Xara3D do this - they enhance
two-dimensional Web graphics to make them look more
three-dimensional. There are scores more programs out there that
do 3D enhancement, but when Web designers talk about 3D programs,
they're often talking about something related but slightly
different - the second meaning of 3D on the Web, which is
changeable perspective viewing of objects, the creation of virtual
worlds.
A typical 3D world is the environment found within a computer game.
This kind of world can also be created for a chat room, where the
participants create visual images of themselves called avatars -
a word derived from the many manifestations of Hindu gods.
Within a 3D world, objects have the perspectives and shadows found
in real life, but most importantly, these change when the viewer
changes position. Changeable perspective viewing, the ability to
see objects properly from different viewpoints, is at the heart
of this second meaning of 3D on the Web.
Clearly this ties in closely with virtual reality (VR), and indeed
the two concepts are intimately related. Some people say that
3D turns into VR when an extra sense gets involved, not just sight.
The extra sense is usually touch or motion or both.
Here's an example of how closely the two terms are connected. The
original open standard for changeable perspective viewing of
objects was called
Virtual Reality Modelling Language (VRML). This has now been
updated and become 3XD - a name clearly derived from a combination
of 3D and XML.
Another way to think of this second definition of 3D on the Web -
and it's the second definition that we'll be concentrating on for
the rest of this article - is to see it as object-oriented picture
viewing. Inside a flat picture are objects - trees, cars, people,
whatever - and in a 3D world the viewpoint can shift and all these
objects must be rendered correctly from the new perspective.
In an IT world that increasingly revolves around object-oriented
programming, it's inevitable that we'd finish up with this - an
object-oriented image of reality. 3D worlds are full of objects,
generally evenly-shaped objects close to spheres and cubes, because
they're easier to deal with than the irregular shapes we find in
the real world.
Thinking in terms of objects is also a short-cut to understanding
the workings of the programs behind 3D worlds, because the items
on display generally do conform to the definition of objects in a
programming sense.
So What?
The market for 3D on the Web breaks down into three major sectors -
Computer Aided Design (CAD), computer games, and user environments
for shopping or chat.
The CAD market is seen as a distinct sector because it's so
high-end. Industrial design and manufacturing companies are
prepared to pay large amounts of money for the best software and
will run it on tremendously powerful hardware. For these reasons
it's a world unto itself.
High-end gaming also lives within its own world or 3D worlds, and
they're generally created in proprietary formats and involve big
transfers of data. They may also run on specialist machinery
(consoles) because regular PCs aren't great at 3D rendering. PCs
don't usually have the best API (Application Program Interface)
or accelerators required to run wonderful 3D, though situation is
improving and PC gaming fans have certainly created a demand for
good accelerators.
Middle and lower order gaming has more of an association with the
Web, and as bandwidths go up, this association can only get
stronger. Already the planet is full of Everquest junkies, and
there's room for more.
In theory, a simple 3D protocol would open up the Web to a massive
amount of gaming interaction. Users could create their own 3D
games, their own worlds for other people's games, and their own
avatars that they could use in any 3D world they came across. To
a minor extent this is happening now, but we're only seeing the
beginning. Inevitably, interactive gaming, with users carrying
their own custom modules from one game to another, is going to be
very big - the only question is when it will reach take-off point.
This opportunity for users to create their own objects and transfer
them to other 3D worlds also applies to futuristic 3D chatrooms.
If it's been created under a common protocol, then you'll be able
to transfer your avatar unchanged from one site to another. You
can visit different chatrooms around the world and other users
will see you consistently as the same character - maybe even
recognise you and become avatar-friends. This is another 3D sector
that will definitely be huge in the long term, and is exactly
where Adobe has pitched its 3D product,
Atmosphere.
More on that
later.
That leaves one last market subsector that we haven't discussed
yet - 3D Web environments for shopping and marketing. Unfortunately
this got off to a false start with the likes of boo.com getting
well into 3D and ultimately proving to be all style and no
substance. And after a false start like that, everybody is a
little slower off the blocks. But there's a steady trickle of 3D
marketing campaigns and some fine 3D views of products available
on the Web. All it needs is for one version of 3D to win over its
opponents and the area is ripe for exploitation. Which brings us
on to the thorny issue of browser plug-ins.
Take up - Page 2
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